ADVOCACY AS AN IMPERATIVE FOR CSOs

ADVOCACY AS AN IMPERATIVE FOR CSOs

Advocacy is a deliberate process of influencing those who make policy decisions (key words – influencing, deliberate, policy makers, policy decisions). Advocacy is used to influence the choices and actions of those who make laws and regulations and those who distribute resources and make other decisions that affect the well-being of many people. It involves delivering messages that are intended to influence thoughts, perspectives and actions of leaders, politicians, policy makers, planners and others in authority.

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